As a technology builder and business owner, if you ask me for one advice on how to use technology to grow your business, this is it – Get your hands dirty.
As an entrepreneur or business leader, you are extremely busy with a never ending to-do list. You do understand that technology, when done right, is the competitive advantage that will take your business to the next level. And so you decide to make that investment and go for it.
You pay for the technology, hand it over to your team and go right back to your to-do list.
Life goes on as usual, everyone works hard at their job, and nothing changes…
Months go by, maybe a year..
And one day, while looking at the financial numbers, you remember the ‘competitive advantage’ and ‘business growth’ that was supposed to happen but never showed up.
What happened to that technology we paid for?
Nobody knows.
You ask your team how the technology is coming along.. everyone using it, right?
Uncomfortable silence.
All this time, your expensive technology was sitting on the shelf gathering dust, right beside your dreams for ‘explosive growth’ and ‘competitive advantage’..
And that is why, when you decide to invest in technology, do not make it the responsibility of someone else.
Whatever you do, DO NOT take a hands-off approach.
Get your hands dirty.
Get involved.
Try the app yourself.
Know who is in charge of setting it up.
Make sure team is trained.
Put in the checks and balances.
Look at reports.
Check-in from time to time.
If you invest in the right technology, implement it in your business in the right way with everyone using it to their full capacity, there is no reason why you should not see that growth you are looking for.
If you have questions on how you should plan your technology implementation, we’re right here for you.
Or, if you would like to check it out yourself, go ahead and create a free ConvergeHub account here.